What affects your decision to buy a product?
When you buy skin care products, what makes you decide which one to choose? What affects your decision to buy? Is it the price, the lower the better or you’ll pay a much higher price if it’s a well-known brand? Is it advertising claims telling you you’ll look younger or images of beautiful women you would like to look like? Do you try a sample to see if you like its scent or how it feels on your skin? Maybe it’s the attractive packaging, fancy glass jars or containers? Or do you read the ingredients on the label or packaging? Before you get swayed by advertising or the appearance of the product, take the time to study the ingredients. Here’s a list of some of the most beneficial ingredients and what they can do for your skin, and then decide if a particular product is right for you.
Alpha Hydroxy Acids
Alpha Hydroxy Acids (AHAs) speed up the exfoliation of dead surface skin to brighten the complexion, soften rough patches and reduce wrinkles. Since they also make skin more sun-sensitive, be sure to wear sunscreen daily.
Beta Hydroxy Acids
Like AHAs, these acids exfoliate, but they also prevent blemishes by penetrating deep within the skin to clear clogged pores. BHAs, like salicylic acid, are usually found in anti-acne products and can be drying.
Coenzyme Q10
Coenzyme Q10 fights fine lines by maintaining skin’s elasticity. Since our Q10 levels decrease with age, Q10-enriched moisturizers can help keep skin firm and wrinkle-free.
Kinetin
Derived from green, leafy plants, kinetin prevents wrinkles by helping skin retain moisture. Products containing kinetin are ideal for sensitive skin because they don’t exfoliate the skin ad therefore do not irritate it.
Retinol
Retinol is a weaker form of the prescription creams Retin-A and Renova. Retinol boosts collagen production and exfoliates dull, damaged skin to smooth wrinkles and fade age spots. Since sunlight makes retinol less effective, retinol products are best applied at bedtime. Here are some products on this site that will deliver the beneficial effects of retinol: Intensive Anti-Aging Anti-Wrinkle Skin Treatment Capsules.
Green Tea Extract (GTE)
Green Tea Extract (GTE) contains potent antioxidants called catechins, which help fight and neutralize the damage to you skin caused by free radicals and exposure to UV rays. Catechins are anti-bacterial, thus decrease hormone activity, a cause for acne. GTE also has powerful anti-inflammatory properties which soothe sensitive skin and rejuvenate and nourish skin cells. One of the products on this site that offers the benefits of Green Tea Extract is Phyto Silver Pearl Cream. 
Collagen
Collagen works with keratin to provide the skin with strength, flexibility and resilience. As we get older, collagen degradation occurs, which leads to wrinkles. Collagen is therefore an important substance if you are looking for ways to fight the visible effects of aging on the skin. Some of the products on this site that contain collagen and will deliver its benefits are: (1) Intensive Puffy Eye Complex, (2) Intensive Anti-Wrinkle Eye Cream, and (3) Collagen Creme.
Hyaluronic Acid
A relatively newer ingredient used in skin care products, hyaluronic acid occurs naturally in the deep layers of our skin (the dermis). It helps to keep skin smooth and “plump” through its ability to hold up to 1,000 times its weight in water. Here are some products on this site that will deliver the beneficial effects of hyaluronic acid: (1) Phyto Silver Pearl Cream, (2) Bio-Gold Pearl Cream, and (3) Ginseng Cream.
